Executive Summary
| Register: | Confidentially via eMail or Phone |
| Who: | Senior-Level Insurance Executives, Invitation-only, Limit 15 |
| What: | Enterprise Social Technologies (see Topic Side-bar below)
What’s Beyond Facebook, LinkedIn, Twitter, Blogs, etc. |
| When: | 18:00 hours, March 28 – 12:00 hours, March 30, 2012 |
| Where: | Hosted at Nationwide, Columbus, OH |
| Leader: | Mike Wise, SocialTech Anthropologist, Speaker, Author |
| Budget: | $2750 paid in advance
Each additional guest of Executive attendee: $1500 (max. 2, VP+) |
No-joke testimonial from a Pilot Presentation given at an Insurance company in Dec 2011:
“I have taken many classes, studied for many exams, gone to many seminars with sessions and presentations and roundtables and breakout sessions and the like, but I have to say, the session/presentation this morning was the best one I have ever attended in my entire life, and I’m not kidding either….so many lights went on during the presentation and such a clear vision of some things developed that I wondered how I had never seen it before…”
-Chief Actuary
Agenda
March 28, 2012:
18:00 – 20:00 hours
- Orientation
- Highly Coveted USB Materials Review
- Presentation: Introduction to Social Technology
- Q&A
March 29, 2012:
08:00 – 12:00 hours
- Presentation: What Really is Social Technology
- Presentation: Why is Social Technology Important
- Presentation: How Can Social Technology be Leveraged
12:00 – 12:45 hours
- Lunch – Viral Video Show for Entertainment, De-compression
12:45 – 14:00 hours
- Open Discussion: Current State of Social Technology at Attendee Organization, Barriers, Roadblocks, etc.
14:00 – 15:30 hours
- Presentation: 12-Step Process for Implementing Social Technology
- Q&A
15:30 – 17:00 hours (time may exceed slightly)
- Future of Social Technology or Goal setting (by attendee preference)
- Schedule permitting: Skype session with Scott Klososky, author, Enterprise Social Technology
- Q&A
March 30, 2012:
08:00 – 8:30 hours
“Thoughts in the Night” Breakfast
08:30 – 10:15 hours
Executive Training – “You Incorporated”
Because the average insurance executive’s life-span in each role is 3.5 years…
- Online Reputation Management for the Insurance Executive
- Why & How to Leverage a professional Blog as an industry Executive
- Why & How to Leverage Linkedin (bring your Laptop, Smartphone)
10:30 – 11:30 hours
- Building a powerful River of Information for the Insurance Executive
- Why and How to Leverage a professional Twitter profile
(create your Twitter profile and HootSuite account in advance)
11:30 – 12:00
Insights, Key Take-Aways, Goal Setting, & Accountability Systems
Video
Vidcast Mike created from Scott’s industry-agnostic SocialTech Boot Camp. Listen to attendee reactions… “Powerful.”
REGISTER HERE
(no muss, no fuss, just a simple note or phone call)
About Mike Wise, SocialTech Anthropologist, Speaker, Author
President, WebWisedom LLC
Mike founded WebWisedom LLC in November of 2009. An Enterprise Social Technology/E-Marketing/E-Business consultancy, WebWisedom is helping insurance organizations understand and leverage Social Technologies within the unique environments of the enterprise and its markets.
Mike wrote the chapter on Socially Facilitated Selling in the Crowdsourced book, Enterprise Social Technologies. Mike is also publishing his first book on Social Technologies: The Social Tech Workout!
With over twenty years in technology and sales in three different industries, Mike brings a broad spectrum of knowledge and experience to Enterprise Social Technologies. An early adopter, Mike has been leveraging Social Technologies for business since 2005 with a special emphasis on the insurance vertical.
Prior to WebWisedom, Mike led e-Commerce sales efforts within the insurance industry for IdeaStar (now MindSteams), primarily in the health and life vertical. Previously, Mike spent 10 years with 
in sales, sales training, and sales management in various locations across the USA.
Mike was a member of the Board of Directors of the Professional Insurance Marketers Association (PIMA) http://www.pima-assn.org from 2009 to 2012 and was a co-chair for the 2006, 2007, and 2008 national PIMA MarkeTTech Symposiums as well as the 2011 PIMA MidYear Meeting. Mike is also serving on the Inter-Company Marketing Group (ICMG) Marketing committee.
Mike served on the Judging Panel for the AM Best E-Fusion Award in 2007 and 2008 http://www.ambest.com/efusion/ and is considered a subject matter expert on insurance and technology.
Mike writes and manages a popular Blog, http://www.webwisedom.com, and was selected for the Insurance & Technology Blog Honor Roll three times in 2009.
An avid photographer, Mike maintains a personal/professional photo site http://mikewise07.smugmug.com specializing in sports and event photography.
Mike holds a BA from the University of Washington.
Linkedin: http://www.linkedin.com/in/mikewise07
Twitter: http://twitter.com/mikewise07
