E-Commerce with an emphasis on Social Technologies
Social & Search: The BoBW
A deep dive into the top three reasons why every business, large and small, B2B and B2C, should be all over Google+. Plus, if you listen carefully, you will hear no less than 50 nuggets of actionable items.
Ryan’s Top 3 Most Important Aspects of Google+, circa Q4 2013:
A bonus item: Content.
Google+ right now is a Social Network of Influencers – journalists, bloggers, marketers, business owners. So tell stories that indicate to Google that you need to be ranked higher as an authority.
Understand Google Authority, Rank, and Inbound Links from Web Pages (+1’s)
Google Hangout – free, works well, can be recorded and posted to YouTube (public or private). “There’s a million different things you can do with it.”
“We are the cliche. We’ve made this transition because it works. And that’s the God’s honest truth.”
“No Paid Search. None. Zero. … 5000 Uniques a month now… Last Friday we got 9 new leads, I think so far we’ve signed 5 of them.” Even stuns the camera man ala “The Office”!!!
“I can generate more revenue doing this stuff than pounding the streets in my rubber-soled shoes.”
Great story at the end about the Liquor Store client, a dual video, and “building your fence”.
Love Ryan Hanley – a humble guy from Albany that’s changing the world by being his best.
BrandCamp – Be there or be square.
Search and Social – the Best of Both Worlds
What Comments or Questions do you have for Ryan on Google+? Please ask, comment, and Share.