E-Commerce with an emphasis on Social Technologies
So the headline begs the question. I’ve got some ideas, but I really want to hear from you!
First it was e-Commerce. I remember coming to ICMG for the first time in 2004 at Aventura. E-business!!! Web sites with online quoting, e-Applications, Agent Portals, Agent Contracting, Online Policy Maintenance – all that stuff. Everybody SAID they were doing it. But very few people were ACTUALLY doing it. And the ones that were doing it weren’t doing it very well!
Fast forward 10 years. Most people are doing all those things, and doing them pretty well.
But now the same comments apply to Social Tech, don’t they? Everybody SAYS they are doing it. But very few people are ACTUALLY doing it. And the ones that ARE doing it aren’t doing it very well!
So what are we going to be talking about next? What’s beyond Social Tech??? Prognosticate in the comments below.
Btw, my 30-second commercial for this year’s Member Introductions.
“I’m helping insurance companies and large agencies understand how to leverage Social Technologies. So things like Crowdsourcing, Online Reputation Management, Organizational Voice, Linkedin, Twitter, Facebook, YouTube, Blogs, Video’s, Podcasts, Measurements – all that. I help folks develop the strategy that suits their organization. I’m also running public and private Social Tech Boot Camps for Insurance Executives. I’ve got 5 public ones scheduled for the next 10 weeks. Lastly I’m working on a video of this conference. The question? What’s your favorite part of ICMG? And what’s your favorite movie line? Social Tech – there’s a ton of low-hanging fruit if you know what you’re doing.”
So what’s next??? Mobile? Wearable technology? Implantables? Thanks in advance.