Does anyone know the history of this company?

Kentucky Central Life Insurance Ad 1967

At a small group bible study a few Sunday’s ago, a friend from church was sharing what he called “fence posts”.  Ever done that?  It’s where you talk about growing up, what you’re about today, and some things in between – an interesting ice-breaker.  In his muted southern drawl, Sam was describing growing up in Kentucky.  A big KY basketball fan (and alum), he passed around a vintage game program.  As I flipped through, I saw this ad for Kentucky Central Life Insurance.  I asked Sam if he would scan it and send it to me for the blog.

Does anyone know the history of this company?  Any general comments inspired by this?  Would enjoy hearing from you…