Thoughts, real-world observations, and anonymous examples – good and bad – regarding the use of Web/Social/Mobile technology in the insurance industry. Follow Mike Wise, President WebWisedom LLC, for the latest in Social Technologies.
You’re in New York City and your lunch date cancels last minute. It’s 12:15pm and you sense an opportunity. Tapping your Code Halo Maps App, a search of nearby restaurants reveals where people in your Code Halo are currently eating. You look at the list. Two clients and one prospect are at Keens Steakhouse one block away. It also says that there’s a 75% chance another prospect will have lunch at Keens today. Keens is the place. Read the rest of this entry »
No doubt about it, it’s been entirely too long between posts.
Rationale: Since the last post about PIMA in mid-February, I’ve been spending literally every spare minute on #AgapeToday, a 24-Hour Social Media-based Fundraiser for Agape Home, the orphanage for children with HIV in Northern Thailand. “In for a penny, in for a pound.”
Three purposes of this post: Read the rest of this entry »
The Storify – some of the Social Media live from the meeting
The Tweetbinder – Social sharing stats, with only 10% of attendees sharing, still impressive
My first PIMA experience was the summer of 2005 at the Broadmoor, 10 years ago. In promoting the brand new Blog, many inquired with a questioning look, “What’s a Blog?”. ☺ [See the original post here. Unfortunately the podcast doesn’t work. Rats!] Read the rest of this entry »
Joanna, so glad I saw your post. Very timely.
Just yesterday I had two separate, unrelated conversations with FinServ friends in CLE, one a rising star Millennial with a top-tier bank, and the other, a Web-savvy Boomer with a top-tier regional brokerage, both frustrated with their organization’s policy prohibiting the use of Social Media. The Millennial isn’t sure that his company, as much as he likes it, is the right place for him longer term. His concern is around his own professional growth in the context of a company whose actions, in spite of corporate words, clearly indicate that it doesn’t value staying current with technology and the culture it serves. The boomer spoke about the recent surge in turnover at the firm, good people in the middle of the org chart that are leaving because of inflexible policies around working from home and other cultural issues that cause them to not only see, but jump at other opportunities, and thus forcing the boomer to have to go to clients and introduce yet another client relationship manager, etc., etc., etc.
Your spot-on writing, and thanks for sharing, raises the issues. I’m going to write a bunch of stuff and then share this post with a bunch of people. I hope others do as well. It’s an urgent discussion. Read the rest of this entry »
Twelve months in the making, the new Professional Insurance Marketers Association Affinity 2020 Report came out last week.
Hope to do a video on it shortly. Pretty compelling data around the urgency of transitioning to digital. Read the rest of this entry »